Showroom Design with Car Aesthetics

We created a multifunctional showroom design for Audio Exclusiv in Lucerne. The result was a 347-sqm interior landscape with an aesthetic that appeals to multimedia and car-stereo enthusiasts and also meets the highest functional standards.

Audio Exclusiv has been known for over two decades for its first-class performance in the world of multimedia and car hi-fi systems. When the company changed locations, it presented an opportunity to showcase this expertise via their new interior. The challenge was to develop an emotionally appealing showroom design that also managed to facilitate efficient work processes.

Our design fused the different facets of the location – the workshop, offices, reception and audiovisual showroom – into a harmonious whole. Each area was designed in close consultation with Audio Exclusiv to guarantee optimum work flows.

The clear design language and high-quality materials are reminiscent of the aesthetics of luxury vehicles. Clever projections and recesses create a play of light and shadow that makes the monoliths appear dynamic and lively despite their size.

In the front part of the hall, there are three free-standing terminals. Equipped with the latest technology, they make it possible to work on several vehicles at once. This flexible design not only emphasises the company’s technical expertise, but also creates trust through transparency.